Seamlessly sync your Shopify store’s customer, order, and product data — automatically, daily, with zero engineering effort
For ecommerce managers, marketing leads, and CRM teams at mid-to-large DTC brands, unlocking the true power of customer data can feel like an uphill battle. Disconnected data silos, manual export-import cycles, and slow campaign turnaround times often stall marketing momentum and weaken personalization efforts. Today, we’re excited to introduce the FirstHive Shopify App — your fast, no-code solution to effortlessly unify Shopify customer, transaction, and product data into FirstHive for smarter segmentation, targeting, and activation.
The Challenge: Fragmented Shopify Data Slows Campaigns and Limits Personalization
If your brand relies on Shopify as your ecommerce platform, you know how valuable customer, purchase, and product data is for driving growth. However, this data often remains trapped within Shopify or scattered across multiple systems — creating fragmented views of your customers.
Marketers frequently face challenges such as:
These hurdles result in slower campaign launches, missed personalization opportunities, and ultimately, lower ROI.
FirstHive Shopify Integration: Unlock Your Customer Data’s Full Potential
Our new Shopify App offers a seamless path to break down these barriers. Available directly on the Shopify App Store, it enables you to:

How It Works: From Setup to Smarter Marketing in Minutes
Installing the FirstHive Shopify App is designed to be quick and painless:
- Find and install FirstHive directly from the Shopify App Store.
- Enter your Shopify store URL and authenticate the connection.
- The app automatically starts importing your Shopify customer, order, and product data on a daily basis.
- Your data becomes activation-ready in FirstHive, letting you create segments like “high-value repeat buyers,” “customers who purchased a specific product,” or “abandoned cart users.”
With this data at your fingertips, your marketing team can craft highly personalized campaigns that drive engagement and revenue — without waiting on manual exports or engineering support.
Use Case: Driving Repeat Purchases with Product-Based Segmentation
Imagine you’re a marketing manager at a D2C skincare brand using Shopify. You want to increase repeat purchases by targeting customers who bought a specific moisturizer three months ago but haven’t bought again.
With FirstHive’s Shopify integration, you can:
This kind of precision targeting not only boosts repeat sales but also enhances customer lifetime value and loyalty — all enabled by the seamless Shopify-FirstHive connection.