“Welcome to ‘In Spotlight,’ an exclusive section of our newsletter dedicated to exploring the diverse range of feature sets offered by FirstHive. Join us as we delve into the innovative tools and functionalities that empower businesses to unleash the full potential of their customer data and marketing strategies.” More
Guess what?We just got back from an amazing experience at Shoptalk 2024 in Las Vegas, and boy, was it a blast!
Our team, including yours truly, Aditya Bhamidipaty, Founder & CEO of FirstHive, along with Rajendra Prasad, Head of Business Development, USA, and Hal Bishop, our account executive, had an incredible time mingling with industry experts, thought leaders, and fellow enthusiasts. More
Early this year, on February 8th, 2024, we celebrated a significant milestone at FirstHive – our 5-year anniversary. Reaching this stage is a testament to the hard work and perseverance behind closed doors. What has sustained our growth over the past 5 years is a product – our Customer Data Platform – that remains relevant in today’s marketplace. Additionally, we have a team of passionate individuals, seasoned operators, and supportive customers who contributed to our success over the past 5 years. More
In today’s digital age, leveraging artificial intelligence (AI) in marketing can yield significant benefits for organizations. Gartner asserts that marketing leaders who focus on AI’s long-term transformative potential can gain More
Consistent High Performance is very tough, but FirstHive did it again. Customers of FirstHive have rewarded the platform as a high performer, twice. Ease of use, product adoption and More
FirstHive as a team has strived to make the Customer Data Platform better for you. Here are some new ways in which you can benefit from the new skins of FirstHive More
New departments and strategies depend on insights coming from data analytics. The data banks transform into an assembly line sequencing and prioritizing data. These data needs arising from different parts More
The courtship between a customer and your brand begins at the first touchpoint. While brands have detailed flows of how a customer should discover your brand and how you need More
Keep guessing. Do you know what exactly runs in your customer’s mind? It is like a young woman stepping into your confectionary store with an intent to purchase a red More
This time is the fourth annual technology conference, I almost knew everyone except for a few new attendees. My colleague, a new joinee accompanied me to the event. I thought More
Data Ingestion and Identity is the winning feature of a Customer Data Platform (CDP). It didn’t stop there. Marketers need swift information distillation and processing for cutting-edge insights and More
Once upon a time, in the history of marketing, it all started with gathering Customer information and storing it. The customer data either was updated by an account manager into More